The merchant of record role
A merchant of record (MoR) is the company that is legally responsible for a sale. It appears on the receipt, it collects the payment, and it owes the tax authority for that transaction. Most payment processors don’t do this: they move money for you, but you stay the merchant of record and you stay responsible for the tax. AgentaOS is the merchant of record on every payment. The legal seller your buyer pays is AgentaOS’s Estonian entity, not you. Because AgentaOS is the seller, AgentaOS calculates, collects, and pays the tax on your behalf.A growth merchant of record
The agentaos.ai home page says: “A Merchant of Record sells your product in its own name: it takes the payment, files the tax and handles disputes. A growth Merchant of Record also helps you earn more. AgentaOS includes an AI pricing agent that finds why users don’t pay and tells you what to charge.” With your account, the pricing agent reads your pricing page and writes up what to change first. See Revenue & Pricing Audit.The cost of doing it yourself
Cross-border tax compliance doesn’t scale for a small team. Tracking rates, registering in each country, filing returns, and issuing tax-correct invoices in every buyer’s jurisdiction is a job most founders don’t have time for, and getting it wrong carries real financial and legal risk. A merchant of record takes that job from you: you sell, and AgentaOS handles the tax.How a payment flows
1
Buyer pays
Your customer checks out by card, with Apple Pay and Google Pay on devices that support them, or by bank transfer on EUR sales. They see AgentaOS as the seller on the payment page and the receipt.
2
AgentaOS is the merchant of record
AgentaOS calculates the tax due based on what’s being sold and where the buyer is, and collects it as part of the payment.
3
Money lands on your balance
What you earn from the payment, after fees, settles into your AgentaOS balance in EUR or USD. Tax is already accounted for: you do not set it aside yourself.
4
You pay out
Move your balance to your bank account, in EUR or USD, or your wallet, on your schedule. See Payouts.
Merchant of record compared with a payment processor
A payment processor and a merchant of record are different things, and one can use the other. AgentaOS uses a card processor to move the money. AgentaOS is the legal seller in front of it, so AgentaOS carries the tax liability that you would carry if you used the processor directly. A lost dispute costs you the sale plus the dispute fee: see Refunds and disputes.
Your responsibilities
- Your product, your pricing, your customer relationship.
- Your payout schedule and destination, bank or wallet.
- Your own company’s income tax and bookkeeping. AgentaOS handles the tax on the sale itself, not your business’s own tax return.
- Your users’ data, with your own privacy policy and terms. You are the controller of what your product collects. If you are outside the EU and serve people in the EU, GDPR Article 27 may require a representative in the EU; AgentaOS’s role as the seller does not cover it.
- Your service under the Digital Services Act, if it hosts content your users submit, including a legal representative in the EU under Article 13 when you are outside the EU.
Refunds and chargebacks
Disputes are part of selling online. As your merchant of record, AgentaOS also handles refunds and chargebacks on your behalf: when a buyer disputes a charge with their card issuer or bank, AgentaOS responds to it as the merchant of record, so you are not the one fielding the dispute or wiring money back yourself.FAQ
Is AgentaOS just a payment processor?
Is AgentaOS just a payment processor?
No. A payment processor used directly leaves you as the merchant of record, responsible for tax. AgentaOS is a merchant of record: AgentaOS is the legal seller and handles VAT and invoicing for every sale.
Whose name does my buyer see?
Whose name does my buyer see?
AgentaOS’s Estonian entity appears as the seller on the payment page, the receipt, and the invoice. See Invoices.
Do I still need an accountant?
Do I still need an accountant?
Yes, for your own company’s books and income tax. What you won’t need to do is register for or file VAT on the sales you make through AgentaOS. AgentaOS handles that as the merchant of record.
Where does my money go after a sale?
Where does my money go after a sale?
It settles into your AgentaOS balance in EUR or USD. From there you pay out to your bank account or your wallet. See Payouts.
Which countries does this cover?
Which countries does this cover?
See Supported countries for where you can sell and get paid, and Tax for where AgentaOS is registered to collect and pay tax.
Next steps
Getting started
The AgentaOS overview, if you’re just getting started.
Supported countries
Where you can sell and where you can get paid.
How tax works
Where AgentaOS is registered for VAT, and what shows up on the invoice.
Pricing
How the per-transaction fee works.
Invoices
What a tax-correct invoice looks like, and how to export one.
Payouts
Move your balance to your bank or wallet.